As I made my way down Chapel St towards The Juice Box, , I instantly visualized Rory Gilmore promenading along this very same road with a friend as she babbled on in her 5 words per second banter that she’s fondly known for, only stopping for a minute to order a cold brew coffee at The Juice Box counter. It’s reminiscent of a Brooklyn style green juice spot where the gang from Friends would congregate and chit-chat the day away over avocado toast and a few rounds of almond butter açai bowls. An instagrammer’s dream for aesthetically pleasing content and a health nut’s dream for delicious smoothies, green juice and grab-n-go bites (always vegetarian with vegan and gluten-free options), The Juice Box is my current favorite for all things gut-health indulgent.
Sasha Zabar (yes, that Zabar), Max Young and Sammy Chamino are the masterminds behind this new, yet already popular, juice spot. Growing up in New York where the food scene is rapidly expanding, these health food gourmands saw growing potential in the Elm City market.
There are many things said about juicing. Haters will say that juicing of any kind is bad because all nutrients are lost through the juicing process. The juices at The Juice Box are cold-pressed and never heated, thus keeping the nutrients in tact (bye haters).
As we learn more about how an abundance of sugar can negatively effect our bodies, it’s great to know that Sasha (the chef de cuisine) does not add extra sugar or ingredients to his juices (what’s on the label is what’s in the bottle). In addition to cold-pressed juices, you can also get gluten-free avo toast with pickled red onions, smoothies, grab-n-go bites such as kelp noodles, energy balls covered in cacao nibs and watermelon jerky! Click here to view the full menu.
It’s great to go into a juice bar and meet the owners and see that they are extremely passionate about how eating a diet filled with plants and whole-foods can positively impact our health and wellbeing.
What sets these guys apart from every other juice bar, you ask? Well, I think with their minimalist decor and relaxed (yet proficient) knowledge of healthy foods, they’re approachable. They care about using real and whole ingredients. It’s not about the bells and whistles…it’s about good food. They care about where their food comes from and that in turn will pique your interest (if it wasn’t piqued already).
The Juice Box is a place my generation and younger can go and feel like we’ve found our tribe (as cliché as that sounds). It’s not just “another juice bar”, it’s a lifestyle.
The Juice Box
1092 Chapel St, New Haven, CT 06510
I was provided a complimentary meal for review. All content and opinions are my own.